Yonego, a marketing agency from Breda, spun off its subsidiary Bambelo. Under the leadership of CEO Frank van Run, it should develop into a European quotation platform with a turnover of 100 million euros in the next few years.
this project Banbello With 35 employees, it will be placed in a separate legal unit, separate from the environment in which it can grow. Since 2017, Yonego people have been able to use it for training, experiments and finger exercises. At the same time, it became a serious matter.
Every year, more than 900 million euros are requested through platforms such as Zonnemetaal Comparer.nl, Comparamudzas.es and Immokantoor Comparer.be. Because this is what Bambelo does: It uses marketing knowledge and technology to build industry-specific quote portals. These are usually topics related to life and mobility.
The emergence of the SME quotation portal website originated from the realization that Mixiang cannot meet the specific market demand. Founder Joris Toonders: “We have worked a lot for large companies ourselves. We can’t answer the questions of local companies. I believe that in a local decentralized market, the platform always wins. This is how we started working for brokers, solar panels and moving houses. The reason for the establishment of the company. Kitchens have been added. SMEs pay by potential customers. We pay attention to its quality.”
Toonders will also become the sole owner of Bambelo. Management positions will be in the hands of Frank van Run. He has been working on this project for three years and is very familiar with it. He has previously led companies such as Greetz, Albaelli and Emesa. Hank van Dijk and Van Run formed a two-person management team YonagoIn the new environment, he is alone at the helm. From an operational point of view, there is almost no need to change because the company will remain in the same location.
Bambelo is active in the Netherlands, Belgium and Spain, with 25 platforms. “These are now fragmented websites,” Toonders said, “but one possible prospect is that Bambelo will become an umbrella platform for many things.” However, there are no specific plans yet.
Closer to this is the plan to expand the activity to other countries. The list of customers with 2,500 names should increase by thousands. Quotation sites attract tens of thousands of visitors every day. Tundes keeps the turnover generated by Banbello confidential. He does want to say that a radical approach should be able to generate over 100 million euros in counter revenue within three years. “The biggest bottleneck is still the speed of connecting partners.”
German consumers will soon be able to request quotes from brokers through the Bambelo platform.