European companies no longer need to pay Google for search locations in Android. The company ended the controversial auction. Google will also expand the number of search engines listed starting in September.
Google was previously fined 4.3 billion euros and was obliged to provide search engine locations in Android to third parties. To this end, the auction process for each region was launched. Every quarter, search engines are able to bid again.
European users of new Android phones currently have four search engines set as default. Google will always be one of them. The other three positions are sold through the auction model. The person with the highest bid will appear on the list of four.So this will change and the position will become free.
Google is responding to objections from search engines DuckDuckGo, Ecosia, Lilo, Qwant and Seznam. They filed a complaint with the European Commission last year.
It is not yet clear which criteria were used for inclusion. By the way, the number of search engines is limited.
Approximately four out of five smartphones in the world run Android.