Bert van Greeks will be appointed as the strategic director of OOHA Media on May 1. Van Greeks and Erik-jan van den Berg (General Manager) will form the management of OOHA Media.
Van Greeks has been the owner of M2 Media for the past 15 years. Prior to this, he was responsible for expanding the purchasing departments of companies such as Kobalt, Wavemaker/Group M, and Denstu/Aegis. He also served as a director of JIC Buitenreclame for six years, which means that the outdoor market is no stranger to him.
The company has 12 large-format digital screens on the highway.